Small to Large – Business structure and approach

There are a couple of joking metaphors that I use concerning business structures and their approaches.  When it comes to marketing for your small business you can take a number of approaches:

  • you can be firmly DIY, which is Ok but perhaps you might have a bit more chance giving someone else some input, a different and perhaps fresh pair of eyes, different ideas and possibly some experience
  • you can go full on corporate and use a big or at least a big-ish agency, tons of experience, resources, outlets and so on, but then you get all of the hefty pricing, sometimes inflexibility and probably not so much direct and intense concentration on you, your business and its partiicularities
  • you can go small and local.

… and now to the metaphors …

I have often likened a lot of big corporate operations, basically many decent sized businesses to a tree full of monkeys:

down at the bottom there are hoards of monkeys doing the majority of the hard work, endelessly passing the fruit up the tree but when they look up what is the only thing they see – a wall of monkeys asses.

The small business like f4mmedia I tend to liken to a merry-go-round:

it may not always be going fast, providing a thrill every second, making you squeal with excitement, but there are people beside you and some at your back and you see all-sorts of things as you go round and move.

I tend to liken f4mmedia to a cornershop, which is why I use the tagline – the cornershop of content creation. What you get is that friendly, approachable, admittedly every once in a while grumpy guy behind the counter trying to provide just what you need, knowing you, usually with something for everyone and then if it’s not on the shelf ready to go and get it for you. As we say, we come with everything apart from Arkwright’s till – Open all hours reference for those who don’t know – classic UK comedy!

marketing@f4mmedia.com

design@f4mmedia.com

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f4mmedia on Font Bundles – We provide a range of resources – stock images, illustrations, photoshop, patterns, brushes – something for everyone

Source: f4mmedia | Font Bundles

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Take a look at web design trends in 2018

As with all forms of design styles, trends – all of it, changes on a regular basis. Keeping yourself and your business up to the minute can be a stress, not just in terms of the effort redoing things on a regular basis but keeping fully abreast of what is going on, what styles are working, what styles are converting.

As a space of ideas, fresh design and inspiration, the internet is a space which is constantly changing and evolving.  As designers add new elements of imagination each and every day, there is no w…

Source: Have you noticed these web design trends in 2018?

What do you want to say with your website?

Who do you want to reach?

What do you want to put before your potential clients/customers?

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Source: Blogarama – #1 Blog directory

Are you looking for ways to improve your business website? Want to create landing pages that convert more visitors into customers?

Source: 6 Factors for a High Converting Web Page – Infographic

If you need a little content then talk to us – we can help with design needs, content and all sorts of things –

marketing@f4mmedia.com

design@f4mmedia.com

2018 marketing strategy – social media and more

Organize your 2018 plan and get ahead of the competition

Source: 5 articles to help your brand craft a 2018 marketing strategy

In comparison –

The top 10 trends driving marketing in 2017

Source: The top 10 trends driving marketing in 2017

2018 will finally be the year that CMOs maximize the potential of social media

Source: 2018 marketing predictions from the C-Suite

Are you looking for ways to achieve greatness on social media? Want to create posts that go viral and generate massive engagement and website traffic?

Source: 8 Secrets to Going Viral on Social Media – Infographic

Are you in the process of starting a new business? Want to know the marketing techniques you should use to promote your products or services?

Source: 5 Indispensable Marketing Techniques – Infographic

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Source: Blogarama – #1 Blog directory

Late last month Twitter announced a major change to its API algorithm. Twitter’s new rules are aimed at prevention of “Fake news”, malicious activity and spam by blocking – i. The simultaneous publishing of identical content across multiple accounts ii. The simultaneous liking or retweetin

Source: Twitter’s New Rules & Alternatives to Meet Edgar & Quuu

Video Content Marketing – how it can help

Even the smallest of businesses can now make use of video. You do not need to be a big corporation with a massive budget or friends in tv to do this. The tools and service providers are there, ready and waiting – us included. You can add video to your website, social media channels and so on. Make a statement, tell a story, even if it is a brief one. Add to the story as the days and weeks go by. Serve up the dish of your brand, your services and products, the offers you are putting out there. Those pictures and words, perhaps the music, speak millions of words.

Trends in digital media come and go, but recently, one of the more noticeable trends in digital media has been the gradual shift in emphasis toward video content. From major mainstream outlets like M…

Source: Should You ‘Pivot to Video’? Pros & Cons of Video Content Marketing

Discover best practices and tips for ensuring your social media and content marketing efforts are working together like a well-oiled machine.

Source: How Social Media & Content Marketing Work Together

Are you considering your marketing plan of action for 2018? Want to know why video marketing should be central to your plans?

Source: 10 Reasons to Use Video Marketing – Infographic

Are you considering adding video to your social media strategy this year? Need some stats and facts to help you form and execute your campaigns?

Source: Video Marketing Trends for 2018 – Infographic

Trends for 2018

It’s the new year –  so here are a few ideas to get you thinking about how to set off with a bang or at least running …

This is definitely a year where you need to put some real effort into your social media presence, your content, design and video …

See what will be big on Instagram this year with 7 of the hottest Instagram marketing trends for 2018. Plus, how to implement the trends into your strategy!

Source: Top 7 Instagram Marketing Trends for 2018

Are you looking for ways to get ahead of your competition on social media? Want to know the key ways to get your brand story across to your followers?

Source: 4 Social Media Marketing Tactics for 2018 – Infographic

Are you looking for ways to modernise your business website? Want to know the design trends likely to be hot in 2018?

Source: 12 Beautiful Design Trends for 2018 – Infographic

Where will you be spending your marketing budget in 2018? Will you be using the same tried and tested techniques or investing in something new?

Source: 5 Huge Marketing Trends for 2018 – Infographic

Visual Content and Social Media Marketing 2017 – 2018

Consumers online behaviour has changed. They make split-second decisions based on visual content. Here are the 10 new rules of visual content marketing

Source: The 10 Laws Of Visual Content Marketing [2017 Update]

Yes! Visual is key, is core!

What does 2018 have in store for your social media marketing strategy? Want to know the trends predicted to have a huge effect on your 2018 social budget?

Source: 10 Social Media Trends for 2018 – Infographic

Are you looking for ways to add more visual elements to your marketing strategy? Want some powerful visual marketing ideas that will make you stand out online?

Source: 10 Powerful Visual Marketing Ideas – Infographic

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Source: Blogarama – #1 Blog directory

While social media marketing is all the rage, many traditional approaches are still effective, as highlighted in this infographic.

Source: Attack of the Zombie Marketing Channels [Infographic] | Social Media Today

Ideas for 2018 – web design, content marketing – more

Yes the new year will be with us soon and as always new ideas are bubbling along, new potential trends, new ideas. Things move on.

If we had to choose one characteristic to describe web design, it would be dynamic. Both words “web” and “design” represent something that changes faster than the time it takes to complete a thorough research on upcoming trends in the field. Even if you feel you’ve nailed the right formula, you stil

Source: 5 Web Design Trends You Can’t Live Without in 2018

The future of content marketing is on a lot of people’s minds. Right now, we’re in a period of major flux. Technology shifts, like text search to voice sea

Source: Content Marketing of the Future: 5 Predictions – SiteProNews