Design Trends — Content, Design, Styles, Marketing

When you are looking to get your message across it is important to bear a number of things in mind:

  • the make-up of the content you are putting out there, that it has the right written message as well as the right illustration
  • that the sorts of imagery sits well alongside the text, here not only graphics or photo illustration have an impact but also video which is becoming more and more important
  • that you are putting things out on the right channels, this means choosing out of not only your website or blog but also from a range of social media channels, some based around text, like twitter, some based around imagery, like pinterest and instagram, some based around video, like youtube and vimeo
  • all of this works better, as well, if those posts are timed properly, on a day and at a time that reaches the eyes, ears and minds of as many interested people as possible

Here are a few ideas:

One thing I’ve learned on social media is that what time you post something makes a big difference. While it’s not an exact science, picking when to post on social media is a good strat…

Source: Best Times To Post on Social Media – Molly Kate Communicates

via Muzli design inspiration

Source: Design Trends — Rounds

Here – a local business helping other businesses with their needs. They supply, support and so much more.

Source: S Clough Ibbotson & Co Ltd ~ Home

A design bundle packed with goodies

Source: Affiliates | FontBundles.net

An interesting visual presence above the scroll is the first impression a user gets of a website. Whether that user continues to click can depend on a number of things, including imagery, readability and overall interest in the content. This month we are looking at three trends that make a distinct first impression—dark color overlays on images, brutalism and hollow lettering styles. Here’s what’s trending in design this month: 1) Dark overlay on images It doesn’t matter if the hero image is still or moving, a dark color overlay can help even colors in a way that makes it easier to add text and other elements to a layer on top of the image. While this might sound like a shortcut at first, there’s a lot of value in this technique. The primary reason to opt for a color overlay is to enhance readability. Most images contain light and dark color variances, making it a challenge to add lettering that is readable on every device. Even if there’s a perfect placement for desktop wide screens,

Source: Essential design trends, February 2017 | Webdesigner Depot

by Nick Babich

Source: Trends in Modern Web Photography

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Trends For 2017

At the end of one year and the start of another there are always predictions made about what is likely to happen, what will be popular, what will become successful in the coming year. Here is a round up of various suggestions in a number of fields.

 

With 2017 just a few days away, companies have begun charting their marketing plans. Content continues to be crucial but isn’t about who can produce the highest volumes anymore, it is about who can adapt to the diversity of multiple platforms and engage their audience across them.The compet

Source: 10 Top Content Marketing Trends For 2017 | DrumUp Blog

As 2016 draws to a close, I rounded-up 10 of what I believe will be the most important design trends of 2017.

Source: The Future is Now: 10 Design Predictions for 2017 | Creative Cloud blog by Adobe

New year, new design trends. One of the great things about web design is that it is constantly evolving. You can find trends or even just hints of things to come almost by chance as new ideas seem to populate all at once. This month’s examples are a lot of fun with websites using space in interesting ways, new online shopping experiences and the return of pastel color palettes. Here’s what’s trending in design this month: 1) Exaggerated use of space The right amount of space can make or break a design. Whether it is white, a background color or surrounds text or images, “empty” space in a design can speak volumes. Exaggerated use of space is one of those design trends that can be a lot of fun, and when used well it can be rather effective in helping users know just how to look at or use a website or app. Open space is an extension of minimal styles that have been popular for some time, but with one major exception: Rather than a symmetrical outline with space all around, these designs

Source: Essential design trends, January 2017 | Webdesigner Depot

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Content – Design, Styles, Marketing – 5

Happy New Year!

When it comes to the marketing for your business, your product, serivce, event you can take a thoroughly direct approach – simply state what is what and be damned! Fire those cannons and await a return. Then again you can also take a gentler approach. Setting a scene, providing a background, allowing people to relax into the message you gradually elaborate. In a similar way, your approach can be that big business, boardroom aired and generated, put together still with the feel of the glass windows of the office giving a wide view of the city skyline. A major tagline of F4mmedia is – the cornershop of content creation – there is an approach that has all of that convenience, it has the friendly tones of the local shopkeeper who knows you well, it is a little more informal. It may not have the grand packaging of the big business etc. but it is more comfortable and looks to make it easier to acquire.

Content Marketing Institute’s latest research reveals what the most committed UK marketers do differently, but lessons work for marketers worldwide.

Source: Committed to Content Marketing? Prioritize the Right Things [New UK Research]

Giving your marketing, your branding structure is certainly important. It allows you not only to take aim, rather than just throwing buckshot wildly into the air and seeing what you might hit, if you might hit something. It gives you the chance to tailor your efforts so that you are not wasting time, giving your efforts direction. It allows you to take stock of the whole terrain and your ROI. That structure also tends to mean that you are not rushing what you are doing, giving your efforts chance to take hold, to make themselves noticed in the whole terrain in which you operate.

Predictions for the biggest new things in design, and DIY examples to stay ahead of the the trends.

Source: We asked 16 designers about the next big trends in design

Enterprises need to embrace the lens of design thinking to innovate their legacy products & to transform the lives of their customers & employees.

Source: How Design Thinking Will Revolutionize Enterprises in 2017

Please like the page – Source: F4mmedia

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Source: Blogarama – #1 Blog directory

yes! we can all find a use for wood here and there – here is a range of textures, patterns -.png, .pat, .eps, .jpg – great for any project needing colour and texture, that natural feel but with a litt

Source: new wood old wood for free | f4mmedia – Sellfy.com

small business owner creating content, graphics, marketing, also dj, vj and more

Source: des bate (@f4mmedia) • Instagram photos and videos

Type design Nina Stössinger details the three steps you should follow to find the best font.

Source: How to choose the perfect typeface, by Frere-Jones’ Nina Stössinger – News – Digital Arts

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Content – Design, Styles, Marketing – 4

The messages you put out there in support of your business are not just bits and pieces of marketing, they come together as the whole story that is your branding. So, what story fits best with the people you are trying to reach – your targets? When you have decided upon the style of story, how can you decorate it to give it more impact?

Where you have a more thoughtful target group it may be useful to use a gentler narrative. Then to this sort of message you can add artier, crafted images with a gentle palette.

For those people who have less time and a more pressing life – your story and imagery needs, often, to be more direct and have brighter more direct colours in use.

Sometimes a natural background, even muted can make the point. Then using a soft, soft palette having your typography tell the story, at least in its emotive details can do the trick.

Sometimes the choice to be made is between the fully frontal business image and the imaginatively crafted art-based image. One shows that you are all business, the other, all creative imagination. Your backstory can be many things – every business and its surroundings, geographic, economic and mercantile, they are all different. Telling that story can be quite different, rather than a simple clone of this or that. In just the same way each particular element of your target audience, your target customer base, they may have similarities, but they also have slight but particular pieces of the purely individual. Make it resonate.

Do you ever find yourself noticing that a certain design element just keeps popping up? Even those tiny details that look somewhat insignificant can be indicators of design trends. That is particularly true with the elements in this month’s roundup. Each of these trends—white edges framing a web design, cinemagraphs and tiny loading animations—are seemingly simple details that enhance the visual experience for users. Here’s what’s trending in design this month: 1) White edges More web designs are using white edges or framing around the perimeter of the design in the web browser. It’s a new twist on an old idea when more websites were built to certain sizes and framing was used for odd browser widths. It’s something that faded as more designers opted for responsive, full-width designs. The new twist with framing is interesting and is a nice way to create a canvas for the design. Most of the sites using this trend include a white—common, but not mandatory—edge around the design.

Source: Essential design trends, December 2016 | Webdesigner Depot

Kayleigh by Font Bundles Store available for $8.00 at FontBundles.net

Source: Kayleigh by Font Bundles Store | Font Bundles

The mythic color standards company says it selected the bright, natural color as a counterpoint to the murky political climate around the world.

Source: Greenery: Pantone hopes its 2017 color of the year will improve our gloomy mood— Quartz

Please like the page – Source: F4mmedia

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Source: Blogarama – #1 Blog directory

yes! we can all find a use for wood here and there – here is a range of textures, patterns -.png, .pat, .eps, .jpg – great for any project needing colour and texture, that natural feel but with a litt

Source: new wood old wood for free | f4mmedia – Sellfy.com

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F4mmedia Sheffield small business marketing, content creation, design

Small businesses can use these free social media tools to sell to potential customers, gain likes and solicit and respond to customers.

Source: Social Media Marketing Tools for SMB – business.com

Yu can use these or let us do it for you – with real design, artful imagination, the right taglines and more. Yes! we help! We have a whole range of resources to help and the time and inclination to work at getting your message out there. Online marketing, digital, social media, it is all becoming more and more important to small and medium sized businesses. Just take a look at how much time people spend on their phones online and beyond. It is so often the first step they take, even befor ethey reach the laptop or the desktop. Talk to us …

marketing services, Sheffield, South Yorkshire, content marketing, business video, social media, online marketing, content creation, digital publishing,

Source: f4mmedia Sheffield small business marketing, content creation, design

I have worked on 2 continents in a variety of posts, industrial, commercial and more. I now create video, music, marketing materials as well as perform visually

Source: f4mmedia (f4mmedia) – Sellfy.com

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Source: Blogarama – #1 Blog directory

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Content, Social Media, Marketing

Yes – that age old rule of twitter – the 140 character limit is changing. But the digital landscape and the marketing landscape is also changing for businesses, especially small business. The days of having little or no digital presence are gone. Even very small businesses find value in having not only a website, even if it is limited in its content, just a basic outline of the business, contact details, geographic presence and a list of products/services. Small businesses are well and truly taking up the baton of social media to keep potential buyers and existing customers/clients informed.

Twitter has updated its 140 character limit. Here’s everything you need to know about these changes and how they affect Twitter.

Source: All You Need to Know About Twitter’s 140 Character Update

Quick: Can you list the goals of each and every one of your social media efforts? Do you know how each campaign performed when measured against those metrics, and how they contributed to the bottom l…

Source: How to Calculate the ROI of Social Media Marketing [Infographic]

Your content is key – content is king or something very like that. If you do not back up your online presence, as well as your social media presence with them having suitable content, you are not doing yourself any good at all. You need the right taglines, the right slogans – wording to suit what you are trying to achieve. It all needs proper illustration – graphics to suit the message and make it enticing, giving the message the right decoration or background, the right setting and reinforcement. It may be sensible to add video or even audio to give it extra punch. All of this is something that F4mmedia does – we don’t just talk about it.

Discover some helpful little tweaks you can make to your content to give it that extra edge.

Source: How to Create Better Content Than Your Competitors [Infographic]

Source: The global evolution of social media: infographic | ClickZ

marketing services, Sheffield, South Yorkshire, content marketing, business video, social media, online marketing, content creation, digital publishing,

Source: f4mmedia Sheffield small business marketing, content creation, design

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Source: Blogarama – #1 Blog directory

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Taglines

Whenever we look to put our businesses forward the tagline you use in any content is one of the core pieces of the effort you put out. It can make all the difference – how it rests within the content, the graphics, video and more. It needs to have a number of qulaities. While it can be something simple and direct, pointing straight at what you are selling or doing, what you are providing – it can also be something that simply sets a scene, gives an idea.

It is all part of the content creation process. Here are some ideas and resources …

Uncover some of the best brand slogans of all time alongside an explanation of what makes them great.

Source: 22 Companies With Really Catchy Slogans & Brand Taglines

If anyone can guess where the name F4m media came from originally I would be seriously surprised – and give them a prize. That name, though, gave rise to particular taglines that I use here and there:

  • first for many, fresh for most

That is something direct and extends the business name. To add further strands to the brand I use a number of others:

  • the conrnershop of content creation, because we are a small, local company (admittedly having ambitions that reach far, based in Sheffield, UK, we have worked for companies in Sweden, France, Romania and more)
  • all materials handcrafted, digitally, this implies a craftsman’s approach but indicates, by a sort of a joke, that we are truly modern, which we are
  • consistently generating ideas, which also refers to the truly modern, ie., CGI

Taglines are often overcomplicated and underwhelming. Here are 10 ways to make yours pop, courtesy of successful young entrepreneurs.

Source: 10 Tips for a Remarkable Tagline | Inc.com

Crafting a company tagline as memorable as Apple or Disney’s starts with one simple task: identify your unique advantage in the market.

Source: How To Craft A Powerful Tagline For Your Business

Creating a business slogan can be tricky. Here is a list of 7 tagline generators that can help you create the perfect business slogan for your company.

Source: 7 Tagline Generators that Help You Create the Perfect Business Slogan |SmallBizSense

A slogan is an advertising tag-line or phrase that advertisers create to visually expresses the importance and benefits of their product. By and large, it’s a theme to a campaign that usually have a genuine role in people’s lives. It has the ability to loan people’s time and attention by putting consumers at the heart of the solution. Fact is, it is so crucial that companies spend billions on advertisements around the world to develop a marketing campaign just to…

Source: 77 Catchy and Creative Slogans – Hongkiat

Source: Tagline Guru | Slogans & Jingles

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Source: Blogarama – #1 Blog directory

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