Video has become far more a thing of even small business. It is easier for people in general to make videos. It is easier for small and local businesses to find someone within reach who can help with such projects. Video is also something which adds immensely to the seo efforts undertaken by any business – most of which have siome sort of web presence, even if it is only via social media.
There are so many styles of video to choose from –
Style and message are keys to the process – but one thing stands out – the lesson not to overextend yourself and get impartial feedback before you go public. Too many times small and local businesses give themselves a bad image, damaging their brand by glossing over mistakes.