Small Business Marketing – Website Design

business website design f4mmediaSmall Business Website Design | 5 Web Design Tips for Creating….

New York designer’s surprising new angle on flat design | Webdesigner Depot.

Most small businesses could and would benefit from a website, even if it is just a basic site.

Basic site map:

  • landing page, aka splash and/or index page, the first page you land on needs to fulfill some basic requirements, an introduction to the business as a whole, what do you do, what do you sell, what service do you provide, it should be reasonably quick loading and it should spark some interest in your potential customers/clients, it should be attractive in some way, shape or form
  • about us, here you can give a fuller and better description of what you are about, where you have come from as a business, where you see yourself going, how you can help, what is it that is new or different about you, your selling point, unique or not, singular or just plain good-looking
  • contact, if you have a shop or office where is it, can they phone you, perhaps an e-mail address, how can you contact them – a contact form will allow you to set up a database, a potential customer/client list fuelling further marketing efforts be it via phone, e-mail or post
  • business website f4mmedia 2

If, in addition to all of the above, you give your visitors more content it will help with your site rankings – it is so much better to be well up the list. That content also says a lot more about you – it adds to and deepens your branding efforts.

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The freshest trends in web design and development

via The freshest trends in web design and development • Inspired Magazine.

Post Flat Design – Collective Ray Blog.

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Small Business Tips and marketing

Small Business Tips | 5 Essential Principles of Small Business….

Online Marketing Ideas | Smart Marketing Ideas For Businesses….

Small Business Social Media Marketing | Tips to Master Social Media….business quote f4mmediaEvery business, no matter, how small or large, needs to tell its story. You do this via all of what you say about yourself, your business and the way that you do things. You are the content you publish, the channels you use, your media and all that is within them.

Using the right words is one small part of it – having the right imagery alongside it, to point to, to illustrate what you are saying, to give that story a background, a landscape, a setting, is another major step forwards.

It is still the case that for many businesses having some print production is a useful activity.

  • having a business card your prospective client or customer can take away is not only a way they can contact you, it is a reminder, the ‘souvenir principle’ still works, indeed, now more than ever, if that business card continues the design scheme you are generally using then it reinforces all that you are saying about the business, reference points are extremely useful for any business,
  • reference materials provide that, brochures, catalogues all give a prospect something they can pick up when they are wondering about something, you are helping them in your direction
  • many businesses can still make use of flyers or leaflets, delivered to the door, ready to pick up when someone is in the office or shop, they are that in between point, more than a business card, not quite a brochure

 

5 Things Every Small Business Plan Must Have in 2014 | iBrandStudio. pie business f4mmedia

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